How To Add Music To Instagram Stories Without The Music Sticker

The Instagram music sticker can be fickle; regional differences in licensing and availability can mean that your carefully prepared content might suddenly go silent.

However, if you want to take advantage of music on your Instagram Story strategy - and it's certainly worth it - here's our team's tips and tricks for creating Stories that not only have great visuals, but great audio, too.

Why the Music Sticker Disappears

Before we look at solutions, it helps to understand why the music sticker isn't always available.

Common reasons include:

• Business accounts have restricted access to licensed music
• Certain tracks are blocked in specific regions
• The Instagram music library changes constantly based on licensing rules

As a result, the music sticker is convenient, but unreliable. If you like to plan your content in advance, this can get in the way of developing a foolproof Story strategy.

How to Add Music in Storrito

Storrito’s approach is simple and predictable: simply upload your own audio files directly into the editor.

This gives you:

• Consistent audio across markets
• Zero risk of disappearing tracks
• Compatibility with scheduled posts
• The ability to use brand-safe or custom audio

Of course, whenever you add music to your Stories, ensure you have the right to distribute the music or audio tracks you select.

Here's how to add your first track to your Story in the Storrito editor:

1. Open your Story in the Storrito editor
2. Click on the media option in the taskbar
3. Upload your MP3 track
4. Trim or adjust as needed
5. Schedule your Story as normal

Now, your audio will be rendered into the Story: no sticker required!

Where to Source Brand-Safe Music

Because you’re using your own files, you’ll want royalty-free or licensed audio from sources like:

• Epidemic Sound: A large commercial-safe music library with high-quality tracks for professional content
• Artlist: A subscription service offering cinematic, licensed music you can use across all platforms
• Pixabay Music: A free source of royalty-free tracks that are safe for commercial use
• Your brand’s own audio or jingle library

This gives you peace of mind when posting across multiple client accounts.

Why This Approach Can Be Better Than the Music Sticker

Many creators initially feel limited by not having the sticker. However, there are some benefits to this restriction:

Consistency Across Markets

If you manage global accounts, Instagram’s music library varies widely. Uploading your own audio ensures the same experience everywhere.

Zero Dependency on Instagram’s Library

Instagram can remove, restrict, or rotate tracks at any time. Your local audio library stays stable, organised, and brand-safe.

Works Seamlessly With Scheduling

The music sticker can only be added inside the Instagram app, meaning you lose the ability to schedule Stories in advance. Uploaded audio in Storrito allows your Story workflow to remain uninterrupted.

Comparison: Music Sticker vs. Storrito Audio Upload vs. Editing Apps

Our Recommendations for Working With Storrito’s Audio Setup

Build a Small Brand Audio Library

Keep a shared folder of royalty-free tracks, loops, or short jingles to reuse across campaigns.

Create Audio-Enabled Templates

If you regularly post tutorials, tips, or testimonials, create and save a Story as a template with audio pre-applied. Duplicate it in the Storrito gallery to create a library of easy access Story blueprints.

Use Audio With Intention

Not every Story needs music. Use sound to emphasise moments, transitions, or emotional tone.

No Music Sticker - No Problem!

While Instagram’s music sticker can be helpful, it isn’t always reliable, especially for brands and agencies managing high-volume content. Storrito’s audio upload option gives you stability, licensing clarity, and full creative control.

With Storrito.com, you can plan, design, and schedule Stories with your own audio long before publication without worrying about disappearing stickers or last-minute edits.