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Storrito Q&A: How can I see how many followers have viewed my Instagram Stories?

Want to successfully showcase your brand on Instagram? Then Instagram stories should be part of your daily work on Instagram. In our "Storrito Q&A," we answer everything you need to know about Instagram, Instagram Stories, and Instagram marketing.

How can I see how many followers have viewed my Instagram Stories?

In order to analyze exactly how your Instagram stories are received by your followers, it is important to know how many people have viewed them, and who these viewers were. For this purpose, there are Insights on Instagram for business profiles.

You can find them on your profile under the description. Here, you get an analysis of your account and content for the last seven days. For example, you can see how many accounts you reached total, how many interactions your content had, and the reach of each of your posted stories.

Besides through Insights, there is another way to access the numbers: go to the story and swipe up on the screen. Here, you'll see the number of viewers as well as the names of who exactly saw your story.

Additionally, there's another way to see how many of your followers have seen stories up to 48 hours after posting:

  1. Tap your profile picture.
  2. Tap the icon in the top right corner to go to your settings.
  3. Tap "Archive."
  4. Select the story whose views you are interested in.
  5. Tap on the story and swipe up as usual.

Important note: The number of views may be higher than the number of usernames if your followers have seen your story multiple times.

Conclusion: Instagram Stories are the basis of a good marketing strategy

Instagram Stories are becoming a more and more important part of a good marketing strategy. To facilitate work on stories within a team, there is Storrito. You can comfortably design, edit and schedule your stories from your computer. This way, everyone has access to and an overview of your Instagram Stories.

Tobias ManrothAuthor image
Tobias Manroth
CMO at Storrito

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