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Storrito Q&A: How can I add Instagram Stories to Highlights?

Want to successfully showcase your brand on Instagram? Then Instagram Stories should be part of your daily work on Instagram. In our "Storrito Q&A," we answer everything you need to know about Instagram, Instagram Stories, and Instagram marketing.

How can I add highlights to my Instagram Stories?

Instagram Story Highlights are highlighted story formats that appear on your profile. However, they are not deleted after 24 hours like normal Stories, but can be viewed indefinitely by your followers.

In four simple steps, you can add stories to yourHighlights and thus solve the problem that not every follower manages to see your Instagram stories within the 24 hours they are viewable.

1. Tap on your profile picture in the bottom right corner to get to your profile.

2. Tap either the "+" or "Story Highlights" below your bio.

3. Select the story or stories you want to add to your Highlights. Then tap "Next."

4. In the last step, choose a cover photo and a name for your Highlight Story. Then tap on "Add" or "Done."

Important: Of course, you can add more stories to this Highlight Story at any time. To do so, tap on the Highlight and select "Edit Highlight." Alternatively, you can also select a Highlight directly within your story.

With these steps, you can create as many Instagram Story Highlights as you like. Familiarize yourself with your target group and consider what recurring problems or questions they might have, or which topics they are likely to always be interested in.

Conclusion: Instagram Stories are the basis of a good marketing strategy

Instagram Stories are becoming an increasingly important part of a good marketing strategy, especially in companies. To facilitate work on Instagram Stories within a team, there is Storrito. You can comfortably design, edit and schedule your Stories from your computer. This way, everyone has access to and an overview of your Instagram Stories.

Tobias ManrothAuthor image
Tobias Manroth
CMO at Storrito

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