How Instagram's Updated Marketing API Metrics Work

In December 2025, Meta added a batch of new metrics to the Instagram Marketing API Insights endpoint, giving third-party platforms access to engagement signals that were previously locked inside native analytics.

How to Build a Memorable Brand on Instagram

For social media managers and content creators juggling packed calendars, brand differentiation often gets buried under daily posting demands and shifting platform rules.

What Meta's Premium Subscription Tier Signals for the Social Media Tool Ecosystem

Meta confirmed in late January 2026 that it is testing a premium subscription tier across Instagram, Facebook, and WhatsApp, gating features like anonymous Story viewing and advanced audience lists behind a monthly paywall.

Meta Removed Reach and Engagement Metrics

If you opened Meta Business Suite recently and noticed your familiar reporting metrics had vanished, you are not imagining things.

Instagram Reels Camera Explained

Instagram recently expanded the Reels camera with four meaningful changes: a 20-minute recording limit, an undo button for clips, a touch-up slider, and updated green screen tools.

Instagram Story Comments: What Storrito Users Need to Know

Instagram now lets viewers leave public comments on Stories, and those comments are visible to everyone for the full 24 hours the Story is live.